ABOUT US

About Us

ImpactX is comprised of a team of professionals hailing from multiple disciplines. We’ve been vendors and we’ve been clients, and we bring a unique synergy to the table that we truly believe provides our clients depth and variety in our recommendations, sprinkled with the experience and creativity that create confidence.


Our underlying goal is to foster a rich environment of collaboration and trust, with a sincere, laser focus on the needs of our customers. We’ll work with your business goals to develop well-defined and measurable data points, and we’ll hold ourselves accountable for achieving those data points. And – we’ll make adjustments, as needed, in real time. We’re not going to wait for a monthly data review to tell you we need to refocus elements of your campaign; this means that every dollar you’re investing in marketing is being allocated to create maximum impact.


If you asked us why we launched ImpactX, we’d tell you the truth – we believe digital marketing should be less mysterious and more accessible, with lower implementation and management fees.


We’ve developed a model that blends the real-time implementation and simplicity of DIY platforms with the depth, knowledge and focus of a full-service Do It For Me firm. And, we’ve done it in a way that keeps you as involved as your business sees fit.


Connect with us, and find out what ImpactX is truly all about. We think you’ll appreciate the difference.

How We’re Different

There are plenty of advertising and marketing firms out there – here’s how and why we differ from the competition:


  • Experienced. We’re not new to this. We also operate a successful, 160-year-old media company, and have learned a whole lot about messaging, audience growth, and how to maximize digital campaigns for maximum effectiveness.
  • Honest. We’ll tell you what you need to hear, not what you want to hear.
  • Responsive. We’re never more than a phone call away and we’re able to make adjustments to your campaign in real time to seize market opportunities.
  • Uncomplicated. Digital marketing isn’t mysterious. We’ll fully explain your campaign so that you know exactly what we’re doing, why, and for how much. We’ll help you to fully understand your metrics, data, and conversions.
  • Resourced. We partner with platforms that give us access to industry-leading tech and we’re able to leverage campaign tactics and results from across the country and across hundreds of industries.
  • Affordable. We believe that digital marketing doesn’t have to break the bank. That’s why we look for the best platforms for your business, not ours – and we’ll make sure we’re aligning your spend with your business goals.
  • Google Premier Partner. Google Premier partnership means our campaigns must meet rigorous standards of performance and quality. Our folks pulling the levers are certified in every area in which they perform, and our ongoing training and education are industry-leading.
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